Data protection declaration

Welcome to our website!

We attach maximum importance to protecting your data and safeguarding your privacy. Therefore, we provide information below regarding collection and use of personal data while using our website.


Anonymous data collection
You can visit our websites without having to provide any personal details. We do not save any personal data in this connection. In order to improve our offer, we evaluate only the statistical data, which does not allow any inference of your personal details.


Collection and processing while using the contact form
When using the contact form, we collect personal data (particulars of personal or objective relationships of a particular or definable natural person) only within the scope provided by you. We use your email address only for processing your request. Your data is deleted subsequently if you do not approve of the further processing and use.


Collection, processing and use of personal data
We collect personal data (particulars of personal or objective relationships of a particular or definable natural person) only within the scope provided by you.
Your personal data is processed and used for completing and processing your order and also for processing your requests.
After the contract is processed completely, all the personal data is first saved taking into account the retention periods under fiscal and commercial law and then deleted after the expiry of the deadline, if you have not approved of the further processing and use.


We additionally refer to the following:
We use the Käufersiegel rating system. According to your order, we would like to request you to rate your purchase from us and comment on it. For this purpose, we will contact you within the scope of the order processing, whereby we will make use of the technical system of the supplier of the Käufersiegel rating tool, Händlerbund Management AG, Torgauer Straße 233 B, 04347 Leipzig, within the scope of order data processing. Your email address will only be used for this purpose here and not for any further use in particular and will also not be forwarded to other third parties. The personal data saved in this context in the technical system of the Käufersiegel rating system is deleted 3 months after the product delivery recorded for the rating.


Use of the email address for sending the newsletters
Irrespective of the contract execution, we are using your email address exclusively for advertising purposes for sending the newsletter, provided that you have given your consent.
Your consent declaration is given below:

"Anhaken "Ich möchte den Newsletter abonnieren. Eine Abmeldung ist jederzeit möglich."" .

You can use the corresponding link in the newsletter or send us a message to unsubscribe the newsletter anytime; the relevant contact details can be found in our Disclaimer.
Your email address will then be deleted from the mailing list.


Forwarding personal data
Your data is not forwarded to third parties without your explicit consent. Only our service partners, which we require for handling the contractual relationship, are excluded from this. In these cases, we strictly adhere to the specifications of the Federal Data Protection Act. The scope of the data transfer is restricted to a minimum.


Data collection and processing for credit assessment
If we have to pay advance costs, e.g. in case of a purchase on account, we reserve the right to obtain credit information if necessary, for safeguarding our authorised interests, on the basis of mathematical and statistical methods by using
  infoscore Consumer Data GmbH, Rheinstraße 99, 76532 Baden-Baden. For this, we transfer the personal data required for a credit assessment there and use the information received about the statistical probability of a payment default for the carefully considered decision about the substantiation, execution or termination of the contractual relationship.
The credit information can contain probability values (score values), which are calculated on the basis of scientifically accepted mathematical and statistical methods and address data among other things is included in their calculation. Your interests that are worth being protected are considered in accordance with the statutory regulations.


Cookies
Our websites use so-called cookies at several places. Cookies are small text files, which are stored on your computer and which your browser saves. They help to make our offer more user-friendly, effective and reliable. In addition, cookies allow our systems to identify your browser and offer you services. Cookies do no contain any personal data.


Using the Remarketing or “Similar target groups” function of Google Inc.
The supplier uses the Remarketing or “Similar target groups” function of Google Inc. (“Google”) on the website. The supplier can use this function to specifically approach the visitors of this website with advertisements by running personalised, interest-related advertisements for visitors of the supplier’s website if they visit other websites in the Google Display network. Google uses so-called cookies for analysing the website usage, which forms the basis for developing the interest-related advertisements. For this, Google saves a small file with a numerical sequence on the browsers of the website’s visitors. This number is used to record the visits to the website as well as anonymised data about the website usage. Personal data of the website’s visitors is not saved. If you subsequently visit another website in the Google Display network, pop-ups are displayed to you, which are likely to take into account previously accessed product and information fields.
You can permanently deactivate the use of cookies by Google by following the link given below and downloading and installing the plug-in provided there:
https://www.google.com/settings/ads/plugin?hl=de

Alternatively, you can deactivate the use of cookies by third=party suppliers by calling the deactivating site of the network advertising initiative on http://www.networkadvertising.org/choices/ and implementing the additional information for Opt-Out mentioned there.
Additional information regarding Google Remarketing as well as the data protection declaration of Google can be viewed on:
http://www.google.com/privacy/ads/ 


Using Google Adwords conversion tracking
We use the online advertising service “Google AdWords” and conversion tracking within the scope of Google AdWords. Google Conversion Tracking is an analysis service of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
If you click an advertisement run by Google, a cookie for the conversion tracking is saved on your computer. These cookies have a limited validity, do not contain any personal data and thus do not help in personal identification.
If you visit specific webpages of our website and the cookie has not yet expired, Google and we can identify that you have clicked on the advertisement and were forwarded to this page.
Every Google AdWords customer receives a different cookie. Thus, there is no option that cookies can be tracked via the websites of AdWords customers.
The information that is obtained with the help of the conversion cookie helps to generate conversion statistics for AdWords customers, who have decided on conversion tracking. Here, the customers find out about the total number of users who have clicked on their advertisement and were forwarded to a site provided with a conversion tracking tag. You however do not receive any information which can be used to identify users personally.
If you do not wish to take part in the tracking, you can disagree to this use by not installing the cookies through a corresponding setting of your browser software (deactivation option). You are then not included in the conversion tracking statistics.
For additional information as well as for the data protection declaration, please visit: http://www.google.de/policies/privacy/


Information, correction, blocking and deletion of data
At all times, you have the right to free information about your saved data as well as the right to correction, deletion and blocking of the same. Please contact us if required. You will find the contact details in our Legal Notice.


02.12.2014

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